Here is a selection of blog posts written for the Slater Vecchio personal injury law firm. The strategy and the goal? To inform potential clients of issues of importance concerning injury law and related matters in British Columbia and of course to rank well in searches (SEO) by providing answers to the questions and search queries that people seek when they’ve been injured and need medical and legal help.

High performaning articles no longer available:

*This piece (and others) was a featured snippet on Google from July 2017 until early in 2019, pulling in more traffic within its first three months as a featured snippet than two years of social media campaigns.

Ongoing SEO efforts across the site between May 2016 and May 2018 resulted in a long-term increase in monthly organic traffic as demonstrated in this grid.

SEO success was achieved through a concerted effort to produce more relevant content than in the past, research on search intent, a close examination of keywords and key phrases, utilization of search tools, and discussions with the firm’s legal team to determine the types of content clients were seeking.