Curated just for Zenoti. I’ve gathered a few samples of my past work here to give you an idea of my experience in planning, managing, and creating content in a variety of forms and formats.
Take a look below and click the links (some go off-site and others open a .pdf).
Of course, this is only a small portion of what I’ve done over my career, but if you have questions or want more, let me know!

Long Form Content
A selection of longer, more in-depth papers and reports (will open or download in .pdf format.)
– Top of funnel content piece for Clio: Building a Case for Clio
– Ipsos white paper on employee loyalty: Build a Better Workplace
– Ipsos research report on brands in Canada: Most Influential Brands 2013

Blogs & Articles
A sampling of blog and research release content created for SEO, social, and news purposes.
– Insights West study: charitable giving in BC
– Insights West study: 2019 Canadian food trends
– Slater Vecchio SEO post: ICBC Part 7 benefits
– Clio blog post: lawyers working with Millennials
– Clio blog post: lawyers using LinkedIn

Short Video
A variety of videos to introduce or promote brands, products, and services.
– Insights West video: 2019 new branding launch
– Ipsos public opinion research promo: Global @dvisor service
– Ipsos video promo: qualitative research philosophy
– Ipsos mobile brand research product: Brand Shout research tool
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